Founder, Fraser Electrical — owner currently turns over millions in revenue per year

I built a profitable business.
Now I'll help you build yours.

The Owners Circle is a membership for business owners who want fewer fires and more margin — built on what's actually working at Fraser Electrical, not theory.

Join the circle — from $150/mo
Millions
Revenue per year
100%
Owner-operated lessons
No.
Fluff or theory
PRICING  ·  HIRING  ·  CASH FLOW  ·  TEAM CULTURE  ·  SYSTEMS  ·  OPERATIONS  ·  MARGINS  ·  GROWING WITHOUT BURNING OUT  ·  PRICING  ·  HIRING  ·  CASH FLOW  ·  TEAM CULTURE  ·  SYSTEMS  ·  OPERATIONS  ·  MARGINS  ·  GROWING WITHOUT BURNING OUT  · 
My story

I've paid off $100k in ATO debt and more than 10 vehicles — and I run profitably, not by luck.

Growing a business without bleeding cash comes down to systems — proper accounts, knowing your numbers, and planning for the fleet and tools you actually need. I've paid off $100k in ATO debt and more than 10 vehicles across the business, and Fraser Electrical runs profitably today.

That's the exact process I bring into The Owners Circle and 1:1 coaching — not theory, the thing that actually got me here.

$100k
ATO debt paid off
10+
Vehicles paid off
Profitable
Through systems, not luck
Sound familiar?

You're great at what you do. Running the business is a different skill.

You're the bottleneck

Every quote, every hire, every hard call still runs through you — even with a team of five, ten, twenty.

Overhead quietly eats your margin

Vehicles, equipment, software, loan repayments — costs creep when there's no system behind spending decisions.

Margins feel like a mystery

Revenue's up but you can't say why some jobs make money and others quietly don't.

No one to ask

Your team respects you. Your peers are competitors. You need other owners who'll actually tell you the truth.

What's inside

Four pillars, pulled straight from running Fraser Electrical.

01

Pricing & job costing

Know what a job actually costs before you quote it, so growth adds margin instead of erasing it.

02

Hiring & team systems

Build a team that runs without you standing over every task — the difference between a job and a business.

03

Monthly owner calls

Live sessions to bring your actual numbers and actual problems — not generic business theory.

04

The circle itself

A private group of business owners at your stage, trading real answers instead of platitudes.

Membership

Two ways in. Pick your pace.

WORK ORDER No. 001
Enrolling now

The Owners Circle

$150/month
  • Private owner community, vetted business owners only
  • Monthly live owner call with Q&A
  • Pricing & job-costing templates from Fraser Electrical
  • Hiring playbooks & team-systems library
  • Cancel anytime, no contract
Sign up now
Billed monthly · secure checkout
WORK ORDER No. 002
Limited spots

1:1 Owner Coaching

$2,000/month
  • Everything in The Owners Circle
  • Weekly 1:1 call with direct, personalised strategy
  • Text/call access between sessions
  • Systems & numbers built around your business specifically
  • Quarterly business review
Apply now
Billed monthly · limited to a handful of owners
From the circle

What members are saying

"First time I've had actual numbers to compare against, not just vibes."

— Owner, Marketing agency, 6-person team

"The job costing template alone paid for a year of membership in one month."

— Owner, Retail, 9-person team

"Finally a room where nobody's trying to sell me a franchise."

— Owner, Electrical, 3-person team

Placeholder quotes — swap in real member feedback once you have it.

Questions

Before you join

Who is this for?

Any business owner running a team of roughly 2–20 people — trades, agencies, retail, services, whatever you're building. It's for owners who want it run on systems, not guesswork.

What if I'm just starting out?

The Circle is most useful once you've got at least one employee and are past the "just me and a van" stage — that's where the pricing and hiring problems really start.

Can I cancel anytime?

Yes. Monthly billing, no contract, cancel whenever.

Is there 1:1 coaching too?

Yes — 1:1 Owner Coaching is available for $2,000/month, limited to a small number of owners at a time. Apply above.